Research

Traditional Media Segments

PQ Media delivers custom analysis on traditional media segments as follows:

Advertising & Marketing

  • Advertising
    • B2B Magazines
    • Broadcast Television
    • Broadcast Radio
    • Consumer Magazines
    • Newspapers
    • Outdoor Media
    • Yellow Pages
  • Marketing
    • B2B Promotions
    • Consumer Promotions
    • Direct Marketing
    • Custom Publishing
    • Public Relations

End-User Spending

  • Consumer
    • Cable Access
    • Consumer Books
    • Consumer Magazine Circulation
    • Entertainment (Film, Music, Videogames)
    • Internet Access & Content
    • Newspaper Circulation
    • Satellite Radio Subscriptions
    • Wireless & ITV Content
  • Institutional
    • B2B Media Circulation & Trade Shows
    • Educational & Training Media
    • Professional & Business Information
    • Television Programming

Exclusive Research

Global Branded Entertainment Marketing Forecast 2010-2014

Amid a rapidly changing global media and communications landscape, branded entertainment marketing, including consumer event sponsorships, consumer event marketing, and product placement in media has emerged over the last decade as a leading alternative marketing strategy according to a new global forecast from PQ Media, the leading provider of global media econometrics.

"We're always looking at ways to add value to our customers, and they did a great job".

—Jim Kathman, director of strategic planning, Associated Press