PQ Media
Custom Media Research
Research
Custom Research Services
PQ Media provides custom market analysis on both alternative and traditional media-related subjects that require detailed research, examination and interpretation of various data, trends and forecasts. Drawing upon our proprietary international databases, industry contacts, and broad-based experience, PQM delivers exclusive reports and client presentations with actionable business intelligence that is tailored to a client's needs and specifications.
Alternative Media Segments
PQ Media provides custom alternative advertising and marketing analysis on Alternative Advertising and Alternative Marketing.
Traditional Media Segments
PQ Media delivers custom analysis on traditional media segments on Advertising & Marketing and End-User Spending
Strategic Consulting
PQ Media (PQM) offers a variety of consulting services related to the media, communications and information industries. The firm's principals and analysts have professional experience in each key segment of the media industry, from entertainment and broadcasting to the Internet and print publishing. As a result, PQM is able to offer its clients a myriad of consulting services not available elsewhere.
Custom Media Brief
The Custom Media Brief (CMB) is a service through which PQM will prepare a brief but in-depth written or oral analysis on one or more current media or entertainment issues. PQM utilizes its proprietary worldwide databases to research and develop its unique CMB reports quickly at a reasonable rate.
Instant Media Analysis
The Instant Media Analysis (IMA) is a service whereby PQM will respond to a short telephone or e-mail inquiry related to media or entertainment. PQM offers the IMA in two forms: 1. as a periodic subscription service; or 2. on a single inquiry basis. The IMA is limited to data and brief explanations only. Any question requiring more detailed and complex analysis will be treated as a CMB (see above).
Exclusive Research
Alternative Forecast 2008-2012
Alternative media spending grew at a compound annual rate of 21.7% from 2002 to 2007, as brand marketers increasingly turned to alternative advertising and marketing strategies to offset challenges posed by new technology, changing consumer behaviors, media fragmentation and multitasking, and growing demand for improved return-on-investment metrics, according to the PQ Media Alternative Media Forecast: 2008-2012.
