Who We Are
PQ Media delivers intelligent data and analysis to executives at the world’s leading media, entertainment and technology organizations through syndicated market research, custom market intelligence and strategic advisory services. PQ Media uses a proprietary econometric methodology to define, segment, size and project growth across more than 100 digital, traditional and alternative media platforms and channels by global region, country, media platform, channel, gender and generation group.
PQ Media’s senior executives are sought-after industry experts, keynote speakers and thought-leader panelists across multiple media, entertainment and technology sectors, and they’re often quoted by global news outlets and industry publications for their holistic perspective, keen insights and deep knowledge of the fast-changing media landscape, including Advertising Age, Broadcasting & Cable, BBC, CNBC, CNN, Digital Signage Pulse, Inside Radio, MediaPost, The New York Times and USA Today.
PQ Medianomics™ Methodology
PQ Media’s proven research methodology – PQ Medianomics – and algorithms support our industry databases, which track and analyze three key performance indicators: media operator revenues and growth, consumer media usage and exposure, and consumer spending on media content and technology. Our unique approach is accentuated by an exclusive Global Opinion Leader Panel™ of influential media and technology industry stakeholders.
PQ Media analysts identify and examine critical industry trends, key growth drivers and crucial market shifts in the top 20 global markets, such as political, economic, social and technological changes, then apply our econometric methodology in a consistent manner to each media sector, platform, channel, market and demographic.
PQ Media Consulting Services
With the myriad of changes to the media ecosystem, key media stakeholders reach out to PQ Media for customized strategic intelligence to help in their decision-making process because of the unique data and trends analysis that we can offer.
Increasingly, PQ Media is being contacted because data sources are shuttering their practices, cutting back data releases or putting the data behind paid firewalls.
Using our proprietary methodology, PQ Medianomics™, PQ Media has been able to develop a broad portfolio of custom consulting services to meet the growing needs of our clients. These services include: Actionable Strategic Intelligence Reports; Perception Surveys; Industry/Segment Briefs; Educational Webinars / In-Person Presentations; Legal & Regulatory Expert Witness; Phone Consults; and Licensing PQ Media Reports. For more information on each of these services, please see (Link to Consulting Services tab like you did with the list of reports)
Annual Global Media & Technology Forecast Series
PQ Media’s annual Global Media & Technology Forecast Series is a three-report market intelligence suite designed to work sequentially and synergistically to provide end users with a holistic view of the epic transformation reshaping the global media, entertainment & technology ecosystem.
The GMT Series has become the industry’s trusted strategic planning solution, delivering the only credible, consistent and actionable data and analytics examining the worldwide media economy.
PQ Media’s analysts leverage our econometric methodology to track, analyze and project outcomes across the industry’s three KPIs, each of which is the focus of one report in the Series: media operator revenues & growth; consumer media usage & exposure; and consumer spending on media content & technology. KPIs are tracked consistently by region, country, sector, platform, channel, technology and generation through exclusive research spanning over 100 digital and traditional media.
Each of the three reports in the GMT Series drills deep into the influential Top 20 Global Media Markets, including the leaders in each of the four major global regions. Each report covers a 10-year period, five-year historical data, current-year estimates, and five-year forecasts.
PQ Media’s well-respected team of market analysts and proven research methodology drive our annual Global Media & Technology Series, a three-report bundle of exclusive market intelligence that helps drive client growth objectives with a laser focus on the media economy’s key performance indicators (KPIs): operating company revenues, consumer time spent with media, and consumer spending on media content & technology