Reports

 

PQ Media Launches New & Enhanced 7th Edition:
Global Digital Out-of-Home Media Forecast 2014-18
The DOOH Industry's Annual Performance Benchmark™





PQ Media's Global Digital Out-of-Home Media Forecast 2014-18 is the industry's only credible source for primary strategic intelligence supported by a proven research methodology.

New Global DOOH Forecast covers the entire 2008-18 period, delivering FY13 actuals, 1H14 pacing and 2014-18 projections. Also included are comparisons of DOOH market size and growth to GDP, traditional OOH media, and other ad-driven media.

Provides several new and enhanced features enabling end users to drill down into PQ Media's exclusive data, analytics and insights by region, country, media platform (digital billboards and place-based video networks), and location vertical in the US - from roadside, cinema and transit to retail, entertainment and healthcare, among others.

The Forecast has been redesigned into a user-friendly PowerPoint format for easier market and data comparisons, as well as transference of slides into presentations and internal reports.

Updated Companion Excel Databook delivers hundreds of exclusive datasets and datapoints by region, country, platform and location, diving deep into the Top 15 Global DOOH Markets, including leaders like the US, UK and China. Also included are Global Rankings by market size, consumer exposure, growth and media platform.


Does your organization need actionable strategic intelligence from a credible source to help you make smarter business decisions in today's uncertain economy? Since 2007, leading digital out-of-home (DOOH) media stakeholders have counted on PQ Media's Global Digital Out-of-Home Media Forecast to deliver the critical data, analysis and insights they need to succeed in a transitioning media ecosystem.

PQ Media's proprietary methodology, exclusive industry tracking databases, and respected Global Opinion Leader Panel™ provide unmatched breadth and depth to the competitive intelligence delivered in the new Global Digital Out-of-Home Media Forecast 2014-18. Our analysts track, analyze and project DOOH operator revenues, consumer exposure time, growth trajectories, key growth drivers and the critical market challenges slowing the industry's ability to break out of early development to establish long-term, sustainable growth.


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