$2,995.00 – $3,995.00
As the fragmentation of the US and Global advertising & marketing economy accelerates, media stakeholders are scrambling to redevelop strategic growth plans. Key to your success will be the ability to make smarter, faster business decisions amid an epic transformation of the media, entertainment and technology ecosystem.
With this rapidly changing landscape in mind, PQ Media in 2013 launched the Global Media Intellicast Series (formerly titled Global Media & Technology Forecast Series), a three-report market intelligence service that tracks, analyzes and projects the size and growth of the media ecosystem by country, media sector, silo, channel and cultural generation. Each of the three installments in the Series delivers exclusive data and comparisons of digital and traditional media, while focusing on one of three KPI’s: media operator revenues; consumer media usage & exposure; and consumer spending on media content, access & technology.
The second report in the new edition of the Series – Global Consumer Media Usage & Exposure Forecast 2015-19 – delivers exclusive data and analytics covering time spent with digital and traditional media, key market drivers and challenges, and US and Global rankings, among other actionable intelligence designed to help you:
While other media researchers have published so-called media usage reports in recent years, these have tended to be narrowly focused on particular market niches, supported by aggregated third-party data or utilized highly skewed online survey methods.
In sharp contrast, PQ Media’s Global Consumer Media Usage & Exposure Forecastremains the industry’s most trusted source, as evidenced by the blue-chip media operators, management consultants, financial institutions and ad agencies that continue to count on the only proven, consistent and actionable intelligent data solution for time spent with media.
PQ’s analysts conducted thorough PEST examinations and drilled deep into key media markets worldwide to uncover the critical trends driving each of the three KPI’s in 2015, 2016 and beyond, including:
In designing the Global Media Intellicast Series, PQ Media’s goal was to help you navigate the tectonic shifts reshaping the media ecosystem. As such, PQ’s analysts conducted the research and development of each publication with the support of our proprietary PQ Medianomics™ methodology, which has set the standard for mapping the consumer-facing media economy. And we believe this groundbreaking product will equip media, entertainment and technology executives with the crucial market intelligence necessary to make smarter business decisions in this era of monumental transformation.