Home » Research Reports » Global Media & Technology Forecast Series 2018-22

Global Media & Technology Forecast Series 2018-22


PQ Media’s 6th annual Global Media & Technology Forecast Series 2018-22 (GMT Series 2018) is a groundbreaking three-report series that delivers the world’s most comprehensive and actionable strategic intelligence examining the rapidly changing advertising, marketing and consumer end-user media sectors.

The GMT Series is a trusted strategic planning solution for leading media industry stakeholders, including media and technology companies, financial institutions, management consultants, advertising agencies and brand marketers, who count on PQ Media to provide consistent and intelligent data and analysis to make smarter business decisions amid tectonic shifts reshaping the media landscape.

Supported by original industry definitions and segmentation, PQ Media analysts use our proven econometric methodology, including proprietary databases and algorithms, to provide the most credible and in-depth datasets, market sizing, PEST trend analysis and growth projections available anywhere. PQ Media’s exclusive resources enable our analysts to do the hard work you don’t have time to do.

All three reports in the new GMT Series 2018 are developed to make it easier for you to harness the critical data and expert analysis to achieve your strategic growth objectives, despite technological disruption and consumer behavioral changes impacting the broader media ecosystem. The reports are designed to work individually as standalone products and collectively as part of the overall series, delivering the only holistic view of the fragmented media industry from the perspective of three key performance indicators, each of which serves as the focus of one report:

     1. Global Advertising & Marketing Revenue Forecast 2018-22

     2. Global Consumer Media Usage & Exposure Forecast 2018-22

     3. Global Consumer Spending on Media Content & Technology Forecast 2018-22

With unmatched breadth and depth, the three reports in the GMT Series therein cover all four major global regions, the 20 largest countries; over 100 digital, traditional and hybrid media sectors, silos, platforms and channels; the five key consumer generation groups; and both genders. Each report in the GMT Series 2018 provides drill-down profiles of each of the top 20 media markets by region worldwide, such as the United States in the Americas and China in Asia-Pacific. Data, analysis and projections cover the 2012-22 period, including 2012-17 historicals and 2018-22 forecasts. All three reports include both of the following comprehensive and in-depth components:

  • Core PDF Report delivering several hundred slides of exclusive data, analysis and datagraphs for easy strategic comparisons, internal reporting and client presentations, including in-depth profiles of the 20 leading countries across all four regions; exclusive rankings of leading countries, platforms, channels and consumer generations; and key growth drivers and challenges by country, platform and channel.
  • Companion Excel Databook providing hundreds of deep-dive datasets and thousands of actionable datapoints by country, sector, platform, channel, technology, generation and gender; proprietary rankings of the top 20 countries by current and projected media operator revenues, consumer time spent with media, and consumer spending on media and technology, as well as the largest and fastest-growing digital and traditional media platforms and channels, and digital vs. traditional media share of each market.

Report Descriptions & Free Sample Downloads

To examine the breadth and depth of each report, review the brief descriptions below and click the report title links to download Free Executive Summaries, Table of Contents, and Sample Datasets from the 2017 editions. To download the new brochure for GMT Series 2018, which includes updated report descriptions, site license options and pricing information, fill out the Free Sample Download form on this page.

(*Note: Updated sample content from the New 2018 Editions will be added to this page and the brochure upon each report’s release, per the dates below)

Global Advertising & Marketing Revenue Forecast 2018-22 (August 2018) – Examines digital, alternative & traditional media operator revenues worldwide for the 2012-22 period, with deep dives into the Top 20 Global Markets, including the US, broken down by the advertising and marketing sectors; 9 digital & alternative media platforms and 40 channels; and 11 traditional media platforms in those two sectors to foster easy comparison analyses of the shift from traditional to digital media by market and platform.

Global Consumer Media Usage & Exposure Forecast 2018-22 (September 2018) – Delivers in-depth strategic intelligence on consumer time spent with media worldwide from 2012 through 2022 with exclusive drill-down analyses to deliver a heavy cache of PQ Media intelligent data across the Top 20 Global Markets by 3 broad digital platforms and 22 digital media channels, as well as 9 traditional media platforms. Also featured are data and analysis of 5 consumer generation groups and both genders.

Global Consumer Spending on Media Content & Technology Forecast 2018-22 (October 2018) – Covers consumer spending on digital and traditional content unit sales and subscriptions and media technology by access, devices, and software & services. Data is broken down by 2 broad spending sectors, 5 digital media & technology categories and 28 segments; and 4 traditional media categories and 14 traditional media.

Report Site License & Pricing Options

For a limited time, PQ Media is offering a Special Enterprise Bundle License that grants you multi-user access to all three reports in the GMT Series 2018 at the exclusive pre-sale rate of $9,995, saving you 20% (or $2,000) compared to purchasing separate multi-user licenses for each report.

However, this special opportunity is only available through September 28. So, don’t delay! Contact Patrick Quinn at pquinn@pqmedia.com or Leo Kivijarv at lkivijarv@pqmedia.com or call either of them at 203-569-9449 to place your order today! All site license and pricing options for the 2018 editions of the standalone reports and the special three-report bundle are listed below:

  • Single-User License to Standalone Report – $2,995(1)
  • Multi-User License to Standalone Report – $3,995(1)
  • Special Enterprise Bundle License to All 3 Reports – $9,995(2)

(1) Single-User and Multi-User Licenses to each of the three standalone reports will be available for purchase on the respective landing pages at PQ Media’s website on the release dates listed above in the report descriptions.

(2) Special Enterprise Bundle License grants multi-user access to all three reports, saving you 20% (or $2,000) compared to purchasing separate multi-user licenses to each report.

  • Hidden

Press Release not currently available for this Report.